{"id":13027,"date":"2023-03-07T08:00:00","date_gmt":"2023-03-07T14:00:00","guid":{"rendered":"https:\/\/www.lexingtonlaw.com\/blog\/?p=13027"},"modified":"2025-06-06T14:50:09","modified_gmt":"2025-06-06T20:50:09","slug":"generation-z-spending-habits","status":"publish","type":"post","link":"https:\/\/www.lexingtonlaw.com\/blog\/credit-cards\/generation-z-spending-habits.html","title":{"rendered":"70+ statistics on Gen Z spending habits for 2023"},"content":{"rendered":"\n
\"generation<\/figure>\n\n\n\n

The information provided on this website does not, and is not intended to, act as legal, financial or credit advice. <\/em>See Lexington Law\u2019s editorial disclosure for more information.<\/em><\/a><\/p>\n\n\n\n

72% of Gen Z said they\u2019d more readily make a purchase from brands they follow on social media.<\/p>\n\n\n\n

Members of Generation Z, often called the generation of digital natives, were born after 1996<\/a>, so the oldest of this group is now 25 years old. This generation, which can\u2019t remember a time before the internet and widespread digital technology, now makes up just over 20 percent<\/a> of the U.S. population. As they begin to enter the workforce, Gen Z\u2019s views on employment, the environment, the economy, technology, social issues and politics will begin to reshape the United States.<\/p>\n\n\n\n

We\u2019ve compiled more than 70 statistics to learn about how Gen Z views finances, online shopping, employment and more for you to read in 2023.<\/p>\n\n\n\n

Note:<\/strong> we reference the most updated data available, but sometimes that information is from several years ago\u2014check each individual source for specifics.<\/p>\n\n\n\n

<\/a>Online shopping<\/h2>\n\n\n\n

Generation Z was raised on the internet and spends a significant amount of time using phones, tablets and other mobile devices to connect with friends as well as brands and influencers. They have high expectations for the appearance, functionality and security of the online stores they shop at. While Gen Z can be affected by the opinions of influencers, they also look to their peers for shopping ideas.<\/p>\n\n\n\n

Data privacy and discounts are two motivating factors for Gen Z as they shop online. Also, this generation is keen for advancements in online shopping technology, and they are ready to embrace what comes.<\/p>\n\n\n\n